What’s the best way to get your video ad to resonate?
That’s the question posed by a group of British advertisers, who have devised a video marketing campaign that could help them win over the hearts of potential customers.
The campaign is called ‘Bully’s Love’, and it uses the slogan “Love is the ultimate gift” to encourage viewers to shop and spend with their local bikers.
They’ve also designed a video to accompany the campaign, which you can watch below.
The campaign is set to run in more than 20 cities in Britain, including Leeds, Manchester, Birmingham, Glasgow, London, Leeds, Liverpool, Southampton, Cardiff, Glasgow and Liverpool.
The idea is to encourage people to get on the bikers’ bikes, which offer a way to travel to other parts of the country, by showing them videos of other people riding.
This is especially helpful in areas where the biker’s community is small, such as a suburb, and the community is predominantly white.
It is important to point out that the bikeshare campaign is just one aspect of a much larger campaign by the brand, which includes a book launch, bike show, online campaign, and a social media campaign.
The team behind the campaign are also working on a book and movie, which will be released in 2019.
“Bikers have been a vital part of our communities for many years and this campaign is a perfect opportunity for us to showcase the bike-friendly lifestyle of our brand,” the campaign’s head of brand development, Michael Scott, said.
“We have the perfect opportunity to showcase our passion for the bike and how we take our brand to a new level.”
Bike-sharing services are booming, with 1.3 million riders in the UK in 2019, compared to 1.4 million in 2018, according to research from the British Cycling Federation.
“I’m proud to be a British-based company and proud to support the growing bike-sharing movement,” Scott said.
“Our goal is to create a bike culture where people are able to come together, share their love of bikes, get connected and share their experiences.”
The brand is currently targeting a number of UK cities, with locations in Manchester, Leeds and Newcastle, and is looking to expand its network across the UK.
“We know it’s not just about having a bike, it’s about being able to share that with your friends, family and neighbours.
If we can help people to understand that, then that’s the most important thing we can do,” Scott added.